Lenses

INTRODUCTION

Through an exploration of Speculative Design, I conceptualized contact lenses which block advertisements. My design is proposed for a speculative future in which mass-surveillance leads to highly targeted ads and media, which are shown to us through digital displays in public spaces that use facial recognition to identify people. Despite the conceived design being far-fetched and for a different time, I followed current design trends in my development of the product site. The mood I hoped to establish was mysterious, modern, and surreal. This site was built mobile-first, and is fully functional and responsive. All photography used is royalty-free.